The 3 Biggest Lies About Promotional Pens
by: Cindy Carrera
Every time you turn around there's someone on your phone or doorstep, trying to sell you pens for you to use for promotional items.
Every time they show up, you buy a few hundred or thousand, though more than likely you have a storage closet somewhere that's full of them.
That's because you've bought into lie number one:
Pens are a great way to easily promote your business.
The truth is a pen is good for branding your business, but it does little to promote your business.
Why?
Because it doesn't do any real promoting!
A pen with your logo, name, address and phone number just tells people who you are.
It does nothing to make them want to use your company's product or service.
Worse, it just lies around, waiting to be picked up and used-and mostly it will be used to make a grocery list, not to find your company's name and address!
Lie number two is that pens are a great way to inexpensively market and promote your business.
This isn't true, and that closet full of pens should be proof enough.
Yes, you can get fairly cheap promotional pens, but you know what they really tell people about you?
That you're cheap!
People aren't stupid.
They know a cheap item from a more expensive one.
And even though they will take and even use your pen, they will not connect you to quality.
If you want a pen to do that, and you do or why bother, you're going to have to buy more expensive pens that show you're a class act all the way.
This kind of promotional pen costs a great deal of money, so you won't get away, um, cheaply.
Quantity and/or quality will, either way, cost you money, so pens aren't really a cheap promotional item after all, are they?
Now, for lie number three. Yes, it's the big one!
Because everyone gives pens away as promotional items, you should too in order to compete.
Remember being in high school where everyone dressed the same way?
Look back at your yearbook and you'll see that everyone pretty much looks the same.
Only a few brave souls who dared to be different stand out.
Same thing with promotional pens.
There are a gazillion of them out there.
And they all pretty much look the same and say the same thing:
logo, contact information and website URL.
If you want your promotional item to ?wow? your customers and potential customers, you won't do it with a pen, most likely, unless it is one killer, expensive pen that does everything a cell phone can do.
The promotional arena is just saturated with promotional pens.
So break away from the herd!
If you feel you have to use a writing instrument as a promotional item, look into buying some cool mechanical pencils!
They're easily available and are far more effective for promoting your business than promotional pens for two reasons:
1) Not everyone else is giving them away, so they're automatically different, and 2) (and this is a secret!) people want them.
Why?
They're great for kids to use in school or to do homework.
And help one of today's busy, overly zealous parents out by giving them something little Jake or Jane can use, and I guarantee you'll be remembered-and better, called on for your product or service!
About The Author
Cindy Carrera is a freelance author who has written numerous articles about creative gift giving at http://www.corporate-promotional-gifts.com/ Read more of her ideas at: http://www.corporate-promotional-gifts.com/corporate-holiday-gifts.html.
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Using Charter Flights For Discount Travel
Using Charter Flights For Discount Travel
by: Brandon C. Hall
Almost anyone will probably agree that in a perfect world they'd be able to travel more. It is one of the most natural human desires to want to see different parts of the world and experience new things. And anyone who has traveled will probably agree that you don't really appreciate or think about your home too much until you have the perspective of seeing how people live in other parts of the world.
The problem of course, is that travel has always been expensive. Although airfares have gotten cheaper over the years, they are still expensive enough that most people don't fly regularly, and this is likely to remain the case. So unless you plan on suddenly getting rich, you're going to have to come up with some discount travel solutions if you want to fly more, and a great thing to look into if you're looking for a cheap flight are charter flights.
Charter flights are cheaper...
Using Charter Flights For Discount Travel
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Cheap Air Fares - The Secrets to Getting Cheap Air Fares
Cheap Air Fares - The Secrets to Getting Cheap Air Fares
by: Anthony Kristovich III
Cheap air fares are easy if you keep these 8 tips in mind. Airlines aim to make as much money as possible. They are not going to put the cheap air fares out front, so you need to know how to find those gold mines yourself.
There are basically 8 rules I use on a regular basis when booking flights to be sure I get to my destination the cheapest way. These are tips that every person can easily use, frequently cutting the price in half you pay.
1. Make your reservation as early as possible. At least 14 days in advance. After this time, the air tickets can easily more than double in price and cheap air fares may not be available.
2. Be flexible with your travel time. Changing the day or the time of day can drastically reduce the price of your air flight. The best day to fly on is Wednesday, which is also the best day to book the flight on. The cheapest...
Cheap Air Fares - The Secrets to Getting Cheap Air Fares
Cheap airfare > Cheap Air Fares - The Secrets to Getting Cheap Air Fares
Two Easy Ways To Get Cheap Home Loans Online
Two Easy Ways To Get Cheap Home Loans Online
by: Zachary Truss
If you're like most people, you probably want a cheap home loan - but don't know how to reduce your payments.
There are some easy ways to do this.
First, find the loan company with the lowest rates online.
Second, get the best loan to value on your loan against the equity in your home.
Lets check each of these out in detail, to give you a better understanding - and a better chance of getting a cheap loan.
Getting the lowest rates online:
There are a lot of deals out there for homeowners - even with poor credit - if they have some home equity! The big variable is in the interest rates that a bank offers.
You'll want to get as many free home loan quotes from as many competing companies as possible, all with just one check of your credit rating. To do this, apply with some of the recommended companies at sites like:
Two Easy Ways To Get Cheap Home Loans Online
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Cheap International Airfare
Cheap International Airfare
by: Steve Gillman
Always looking for the cheapest way to do things, I searched several websites that claimed to have cheap international airfare. The cheapest from Traverse City, Michigan to Quito, Ecuador, was $1720. Out of curiosity, I checked Miami to Quito, and it was only $404. Airfare from Traverse City to Miami was $299. Book two separate flights and I could save more than $1000! The discount sites aren't set up to check in this way, so you have to do this on your own.
Of course, if your first flight is late and you miss the second, you may not get a refund, so plan some time between flights. In any case, it's still cheaper (every time I checked) to just book a flight to Miami and catch a flight to Quito without a reservation, thus avoiding this problem. This strategy is for those in towns without international airports. If you live in Miami, you already have cheap international airfare.
Buy Cheap Aifare...
Cheap International Airfare
Cheap airfare > Cheap International Airfare
Cheap International Airfare
Cheap International Airfare
by: Steve Gillman
Always looking for the cheapest way to do things, I searched several websites that claimed to have cheap international airfare. The cheapest from Traverse City, Michigan to Quito, Ecuador, was $1720. Out of curiosity, I checked Miami to Quito, and it was only $404. Airfare from Traverse City to Miami was $299. Book two separate flights and I could save more than $1000! The discount sites aren't set up to check in this way, so you have to do this on your own.
Of course, if your first flight is late and you miss the second, you may not get a refund, so plan some time between flights. In any case, it's still cheaper (every time I checked) to just book a flight to Miami and catch a flight to Quito without a reservation, thus avoiding this problem. This strategy is for those in towns without international airports. If you live in Miami, you already have cheap international airfare.
Buy Cheap Aifare...
Cheap International Airfare
Cheap airfare > Cheap International Airfare
A Guide to Cheap Loans Online
A Guide to Cheap Loans Online
by: John Mussi
Looking for cheap loans online can sometimes be a taxing process? between not knowing exactly where to look and wondering what's required in order to get cheap loans online, you might find yourself wondering if you're not better off taking a higher interest rate at a traditional bank or finance company.
You shouldn't let the stress of finding cheap loans online get you down, though? it's actually a much more simple process than you think. All that it takes is a little bit of time dedicated to researching online lending and finding the right lender with which to apply for cheap loans online.
Finding the Right Lender
To begin your search for cheap loans online, you should perform an internet search to find lenders that offer the type of loan that you're seeking.
You might find a variety of lenders who can cater to your specific loan need, or you might not find any? if that's the...
A Guide to Cheap Loans Online
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Where to Get Cheap Web Hosting
Where to Get Cheap Web Hosting
by: Jay Moncliff
If you are looking for a cheap web hosting company you may wish to know where to look.
Cheap web hosting is available to anyone.
But the cost of it depends on several factors.
For some people, it may be impossible to get cheap web hosting.
You will have to see what is available based on you needs.
First, to see if you can use cheap web hosting you need to know how much disk space you will need.
How large is your website? How many pages, video files, music files, etc. do you need?
Second, a cheap web hosting company will need to know how busy your sight will be.
If your site is going to have a lot of visitors, cheap web hosting may not be for you.
Third, how many email accounts do you need?
Cheap web hosting companies do not usually provide many.
Lastly, how much are you willing to spend?
Cheap web...
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Cheap airfare
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